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What Do Your Customers Want?You can measure customer satisfaction, but it's no predictor of whether your customers will come back or not. So why do it? Customer RetentionCustomer dissatisfaction is a sure way to lose customers. We're not suggesting that you don't need satisfied customers! Dissatisfied customers definitely won't come back. But 80% of satisfied customers don't come back either! Customer EngagementEngaged customers are more loyal, giving you greater customer retention. And its well known that it costs much more to get a new customer than to satisfy and existing one. Engaged customers are more likely to become advocates for your business, giving you free 'word of mouth' advertising. Engaged customers are the best asset your business can have. Find out what your customers wantShadow Shopper will match our shadow shoppers with your customer profile, and carefully design the program to make sure that you get real information from real customers. Not just what happened, but what they thought, what they felt, whether they'll return and what they'll tell their friends. Shadow Surveys can survey our 36,000 shoppers quickly and easily. We can select people who are already your customers, or match the demographic and consumer profile of your customers and get you answers in a fraction of the time it would take to do a traditional customer survey. |
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